The People Stay Abusive Relationships - 1374 Words

Many people stay in abusive relationships for many reasons, Such as: Conflicting Emotions, Pressure, Distrust of Adults or Authority, reliance on the abusive partner, Love, Hope, Guilt, Dependence, Fear, Survival, Loyalty, Family Pressure, Children, Religious Beliefs, Learned helplessness, etc. A woman in her late twenties found someone who could have been the love of her life. He accepted her and treated her 2 sons like his own. He was everything she wanted but after a year or two his behavior changed. He became irritable, angry, and always getting caught lying. Then the abuse started, he would verbally abused her, belittling her, sexually assaulting her, abusing her children. When she got pregnant with his child it got worse. He had threw her down the stairs, dragged her by the hair, beat her and her children and made her feel like it was her fault. He later got her hooked on drugs, and when she thought about leaving he would threaten her and say that he would call child services a nd she would lose her children. Then he sent her to prison by getting her drunk and encouraging her to do drugs. He made her believe that he loved her and wanted to be with her, the endless apologies. When she got out after 8 months he wouldn’t let her leave the house. Then one night he came home drunk, he sexually assaulted her and now her children being 18, 16 and 8, knowing the scams he has pulled, they stopped him and calling the police. He got arrested and now doesn’t live at her house. TheyShow MoreRelatedwhy do people stay abusive relationships1231 Words   |  5 Pages Fighting for a relationship Ike and Tina Turner was a famous couple to compose music in the late 20th century. (Wikane) The media convinced the world that they were a happy and peaceful couple. During their prime, most did not know that Tina was abused on countless occasions by Ike physically and verbally. In some situations, he would order her to have intercourse with him after a vicious beating. In addition, he threatened her life and to end her career if she told anyone or left him. AsRead MoreThe Problem Of Abusive Relationships1108 Words   |  5 Pagesnumber of people stranded in abusive relationships. Abusive relationships are being downplayed, we cannot sit here and pretend they don’t exist. We must ask ourselves, how can we help, what is the solution, why is the number of abusive relationships increasing? Although this is something society would like to ignore, I would like to shine a little light on the subject; being educated is the first step towards truly understanding and being capable of making a difference in someone’s life. Abusive relationshipsRead MoreWhy Men Stay From Abusive / Domestic Relatioships?1418 Words   |  6 Pages Why Men Stay in Abusive/Domestic Relatioships? General Purpose: To inform Specific Purpose: To inform my listeners as to why men stay in abusive/domestic relationships. Central Idea: Abusive relationships start out as the most intensely wonderful relationships, the abuser is perfect in every way. Abuse doesn t start over night it is a long slow process. First they tear apart your self esteem and isolate you so you have no one to turn to. They pick you apart and make you feel like the lowestRead MoreWhat Causes Victims Of Domestic Violence1257 Words   |  6 PagesWhat causes victims of domestic violence to stay? Every year in the United States, One in four women are victims of the domestic violence; however, this is only based on what has been reported to the department of justice (Stahly 2008). While men are also victims of domestic violence, women are more often the victims. Moreover, 90% of domestic violence is male initiated. In severe cases domestic violence ends with victims being murdered. More specifically, domestic violence resulted in 2,340 deathsRead MoreEssay about Domestic Abuse and Its Consequences1100 Words   |  5 PagesDomestic Abuse and Its Consequences Abuse! There are always people that want to know what is it, and why do they do it? Why do all these women stay in that kind of home, and what are the effects on them when this happens? How do the children deal with this kind of situation, and what effects does it have on them? One of the most important questions you would most likely hear is how do you leave an abusive relationship and how do you cope with it after you do leave? (Womens Rural AdvocacyRead MoreWomen s Fight Against Domestic Violence992 Words   |  4 Pagesleave home or even after they left (1). According to community overcoming relationship abuse (CORA), every year, around 10 million of kids in United States live with parents in abuse relationships. Moreover, the department of justice shows that thirty percent of murdered women in the U.S. killed by her partner. Cycle of abuse According to Oklahoma Department of Human Services, when a tension builds over in the relationship. Partners will try to do almost anything to keep the other partner from gettingRead MoreThe Effects Of Domestic Violence On Women1362 Words   |  6 Pagesa lot of individuals are comfortable talking about it or sharing if they have either experience or have someone in their lives that had been subjected to abuse. Sadly, domestic violence is experienced by many people and it does not matter what race, gender, social status, or education people are from. Domestic violence is the term most known among individual, but other refer to this issue as violence against women because predominately women are the victims of abuse. Throughout the essay, there willRead MoreAnalyzing Women in Abusive Relationships1121 Words   |  4 PagesOne can be harmed socially from an abusive relationship. With women, abuse in a prior relationship can lead to difficulty committing to someone in a new relationsh ip. Abuse can also develop trust issues. This not only negatively affects relationships in regards to dating people, but friendships and relationships with family members, and other people. Thankfully there are many resources for males and females to use if they’ve been abused in a relationship. However, if one has developed trust issuesRead MoreA Research Study On The Nature Of Interdependence859 Words   |  4 PagesIt is estimated that 50-60% of American couples experience a violent episode at least once in the span of their relationship. A correlational study done at University of North Carolina at Chapel Hill studied the importance of the nature of interdependence in ongoing relationships, using the investment model to understand decisions to remain in or terminate abusive relationships. Using data obtained from the official files of a shelter for battered women, they studied three different important variablesRead MoreBattered Women Syndrome1311 Words   |  6 Pagesr estraining order against her husband. Jill remained with her husband despite being abused because she felt threatened to leave the relationship. Her behavior triggered battered-women syndrome. Battered- women syndrome refers to the male batter’s violent behavior patterns towards the female victims and her response towards the abuse (Walker, 1984b). This paper will show that women stay with their abuser due to the post-traumatic stress disorder, learned helplessness, and emotional intelligence. Walker (1991)

Big Sleep - 965 Words

How does your chosen film adhere to or diverge from the generic convention at play within the genre of the chosen film? ‘The Big Sleep (1946) starring Humphrey Bogart and Lauren Bacall is one of Raymond Chandlers best hard-boiled detective mysteries transformed in to a Film Noir, private detective film classic. The Big Sleep is the best example of a classic Warner Brothers mystery. It is very complex, confusing L.A. private eye Phillip Marlowe takes on a blackmail case and follows a trail peopled with murders, pornographers, nightclub rouges and the indulged rich. Humphrey Bogart plays Raymond Chandlers legendary gumshoe and director Howard Hawks serves up quick paced character encounters mainly evolving Lauren Bacall, all†¦show more content†¦After this particular scene detective Marlowe follows Geiger and Carol Lundgren home from the bookstore to Geigers house. Jo Brody, Geigers blackmail and pornography associate, is already at the house, but his station wagon is in the back and Marlowe doesnt know hes there. Marlowe watches at the front of the house. After a while there is a gun - shot and two cars flee the scene. Geiger was probably taking pornographic photographic photographs of Carmen who is high on drugs. When he gets her out of the house and home to her sister they concocted a story to get her out of trouble. This whole sector of the film is filled with moral corruption. We also get a glimpse of more corruption within this film when Brody and Agnes, the lady at the bookstore go to Geigers store to collect the pornography and blackmail stuff before the police find out that Geigers dead and start an investigation. The blackmail starts when Brody in Geigers place gets Agnes to tell Mrs Rutledge and inform her that he has a picture of Carmen to sell for $5000. She then tells Marlowe about it when she comes to see him at his office because shes trying to figure out what the picture is and what Brody knows. So far shes only been blackmailed by Eddie Mars and is worried Brody is a new part of this. The entirety of ‘The Big Sleep is based around corruption and misconduct there are six murders that occur in total through the film and one happensShow MoreRelatedEssay on The Big Sleep1073 Words   |  5 PagesIn the books The Big Sleep and Sir Gawain and the Green Knight, both authors, Raymond Chandler (The Big Sleep) and Simon Armitage (Sir Gawain and the Green Knight), create the protagonist of each story into archetypal knights. The protagonist of The Big Sleep is named Phillip Marlowe and in Sir Gawain and the Green Knight the protagonist is named Sir Gawain. The 3 knightly qualities that we will be focusing on in this essay are self-sacrifice, loyalty and courage. These qualities are displayed throughoutRead MoreEssay on Similes in The Big Sleep908 Words   |  4 PagesSimiles in The Big Sleep      Ã‚   In response to Raymond Chandlers The Big Sleep, I have just one question. Why all the similes? There isnt a single page in the novel that doesnt display this annoying literary device. Everything is like this or like that. It never ends! Similar to decoding a secret message that isnt difficult to understand, but nevertheless tiring due to the overwhelming amount of messages, the novel is frustrating to read. The following analysis acknowledges ChandlersRead MoreThe Big Sleep By Raymond Chandler1291 Words   |  6 Pagescrimes, which was exactly what others were chasing. Raymond Chandler challenges and reflects upon these beliefs in his novel, â€Å"The Big Sleep†. In a society where greed is developed in every person, all other human values are replaced, which leads to the elimination of the ability to trust even the closest people in your life. The time period in which â€Å"The Big Sleep† was written has been characterized as â€Å"the longest and most severe depression ever experienced by the industrialized Western worldRead MoreThe Big Sleep By Raymond Chandler1635 Words   |  7 PagesIn Raymond Chandler’s novel The Big Sleep, a private detective is trying to unravel a blackmailing case for a dying millionaire, General Sternwood. Philip Marlowe, the detective, finds that the case not only involves blackmail, but also homicide. Set and written in 1930’s America, the economic devastation of the Great Depression has a significant influence on the book’s plot, and showcases character’s struggle to retain honor and virtue in a world that revolves around profit-seeking delinquency andRead MoreThe Big Sleep By Raymond Chandler855 Words   |  4 Pageswoman in Los Angeles more cynically than others. Janet Fitch, a Los Angeles author, wrote White Oleander which portrayed the raw and real li ves of various woman throughout Los Angeles as unique individuals. In Raymond Chandler’s dark novel â€Å"The Big Sleep† Chandler’s descriptions of characters illustrates the misogynistic nature of Los Angeles society in the 1930’s. Although the nineteenth amendment had been passed ten years earlier, women continued to fight for equal rights. However, during theRead MoreAnalysis Of The Movie Big Sleep 1074 Words   |  5 PagesNo other film was as controlled in its production as The Big Sleep. Every aspect of the film is so precise, that the filmmakers left nothing to chance. Every set was built inside, with the exception of a few exterior shots. The Big Sleep is a very visually interesting film that uses quick and precise cutting, harsh lighting, and wonderfully framed shots. The editing in The Big Sleep is extremely quick and precise, yet it is perfectly seamless. The cuts do not call any attention to themselvesRead MoreMovie Review : The Big Sleep 1267 Words   |  6 PagesFilm Review of The Big Sleep The Big Sleep was originally written as a novel in 1939 by Raymond Chandler. Philp Marlowe, a private investigator was hired by a wealthy general to help in resolve the blackmailing and gambling debts of his wild daughter, Carmen. Things get off to a quick start in the movie and it immediately begins to unravel, Marlowe suddenly had found himself in a deep web of love triangles, blackmail, murder, gambling, and organized crime. Vivian the oldest daughter of the generalRead MoreThe Big Sleep, By Raymond Chandler1981 Words   |  8 PagesIn Raymond Chandler’s The Big Sleep, detective Philip Marlowe is hired by the Sternwood family to deal with a blackmailer. Later, Marlowe’s case twists into a more complex assignment involving murders, pornography, missing persons and unknown culprits. Throughout the story, Marlowe encounters several characters that play a role in the case. Two sisters, named Vivian and Carmen, and their father, the General, make up the last of the weal thy Sternwood family. The general explains to Marlowe, that RustyRead MoreCorruption in Raymond Chandler’s The Big Sleep825 Words   |  3 PagesIn Raymond Chandler’s novel The Big Sleep, a private detective is trying to unravel a blackmailing case for a dying millionaire, General Sternwood. Philip Marlowe, the detective, finds that the case not only involves blackmail, but also homicide. Set and written in 1930’s America, the economic devastation of the Great Depression has a significant influence on the book’s plot, and showcases character’s struggle to retain honor and virtue in a world that revolves around profit-seeking delinquency andRead More A Comparison of Two Versions of The Big Sleep1518 Words   |  7 PagesTwo Versions of  The Big Sleep The Production Code attempted to censor sex and violence in film of the 1930s and 40s. Instead of impairing, it encouraged directors to use artistic ideas and integrity to surpass the viewers expectations -- actively involving them in the film despite Hollywoods censorship. Howard Hawks is one such director who used the restrictions of the Production Code to his advantage. His screen adaptation of the Raymond Chandler novel The Big Sleep portrays the same

Theseus and Perseus Free Essays

In the books of Theseus and Perseus details summary of Theseus volunteer to go to Crete to be sacrificed to the Minotaur. He promised his dad that he would be on white sails not black sails. But he rides on the black sails so his father Perseus was the son of Danae and Zeus. We will write a custom essay sample on Theseus and Perseus or any similar topic only for you Order Now Perseus went to see Medusa. to cut her head off. He came back with Medusa’s head, he used Medusa’s head to turned Phineus into stones. Theseus and Perseus are courageous and proud, yet it is there impulsive actions lead them into bad decisions that cause suffering Theseus showed courage when he offered to be one of the victims. He fought the Minotaur with his bare hands. He also showed courage in everything he excelled in; he would offer to fight against a villain if he had to. Perseus is courageous because he is not afraid to fight Medusa. Truly it is a scary and dangerous thing to fght a monster. Perseus displays his bravery when he was willing to fght the Gorgon. But little does Perseus know, Medusa Is harder to kill than he thought. When Theseus slays the Minotaur, he feels proud, because no one else has been able to kill it, which also made him feel powerful. Theseus wants to show off that he can be proud to kill the Minotaur. And prove It to everyone that he can do it without being frightened. Perseus feels proud when he cuts off the head of the Gorgon, Medusa. When he went to the palace he showed the evil king, Polydectes, the head of Medusa, so he turns to stone. Perseus was able to take his mom back. Theseus Is Impulsive because he salsl â€Å"I’ll kill Minotaur†. When he killed the Minotaur they arrived on the Island of Naxos. In the morning he abandoned Ariadne the Island of Naxos. Theseus forgot he Is riding on black sails. Theseus dad commits suicide because Theseus forgot to ride on the white sails. HIS dad thinks Theseus Is dead. Perseus Is Impulsive because he wants to prove It to Polydectes to bring the Medusa’s head. He came back with Medusa’s head and shows It to Polydectes. Polydectes turned Into stone. So It’s clear that Theseus and Perseus Impulsive actions did lead them Into bad decisions that caused suffering. But they both are courage and proud of them what they did. heroes- Theseus and Perseus By fetheringtonl 9 he would offer to fght against a villain if he had to. Perseus is courageous because he is not afraid to fght Medusa. Truly it is a scary and dangerous thing to fight a little does Perseus know, Medusa is harder to kill than he thought. be proud to kill the Minotaur. And prove it to everyone that he can do it without Theseus is impulsive because he saisl â€Å"I’ll kill Minotaur†. When he killed the Minotaur they arrived on the island of Naxos. In the morning he abandoned Ariadne the island of Naxos. Theseus forgot he is riding on black sails. Theseus dad commits suicide because Theseus forgot to ride on the white sails. His dad thinks Theseus is dead. Perseus is impulsive because he wants to prove it to Polydectes to bring the Medusa’s head. He came back with Medusa’s head and shows it to Polydectes. Polydectes turned into stone. So it’s clear that Theseus and Perseus impulsive actions did lead them into bad How to cite Theseus and Perseus, Papers

Tuesday Siesta free essay sample

An old woman and her twelve year old daughter, both in mourning clothes, are riding through banana plantations in the third class section of a train. It is extremely hot and the air is heavy. They get on the train at 11:00 a. m. and get off at 2:00 p. m. in a little town. While they are on the train, they eat their lunch. As they approach the town, they straighten their clothes and make themselves presentable. It is siesta time in this town. Everything is closed, and people are home eating their lunches and taking naps. The mother and daughter walk in the shade of the buildings and trees, and soon arrive at their destination, the priests home. The woman scratches on the door until the housekeeper opens it. The mother insists on seeing the priest, even though it is siesta. Finally the mother and her daughter are allowed to enter the house. We will write a custom essay sample on Tuesday Siesta or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The housekeeper is persuaded to get the priest. He says that they should come back at three. The woman refuses as the train leaves at 3:30 p. m. At last the priest comes out. The mother wants the key to the cemetery to visit her sons grave. Her son is a thief who was killed in this town a week ago. The priest fills out the page in the key registry with the information the mother gives him. The week before, the son, Carlos Centeno Ayala, had tried to break into a lonely widows house. She was terrified, took an old gun, aimed it, fired, and killed the thief. The priest asked the mother if she had tried to straighten out her son. Her answer was that he was a good man and did what he had to do to take care of his family. She accepted his being a thief because when he was a boxer, he was hurt very often. His pain was more hurtful to his mother than his stealing. The priest gives them a key and the directions to Carlos grave. He notices that people from the town have gathered outside his house. He tries to encourage the mother to go out the side door. She refuses. She takes her daughters hand and goes out the way she came in.

Natural Blends Inc Essay Example

Natural Blends Inc Essay NATURAL BLENDS Inc Here we have 3 processes to consider, the Extraction, Filtration and Concentration. Extraction has a maximum capacity of 20,000 lbs/hr Filtration has a maximum capacity of 20,000 lbs/hr Concentration has a maximum capacity of 18,000 lbs/hr For Extraction we have a setup time of 20 minutes. For Filtration we have a setup time of 30 minutes after 90 minutes of filtration. For Concentration there is no setup time loss. The processes are simultaneous in nature, and there is no buffer in between. So, if there is a shutdown of a single process, the entire system shuts down. Now, if we do consider a 2 hour time slot, then there will be effectively production for 1 and ? hours due to filtration setup time: For Extraction: The maximum production is 30,000 lbs. For Filtration: The maximum production is 30,000 lbs. For Concentration: The maximum production is 27,000 lbs. So the bottle neck operation is the Concentration process and the production rate will be 13,500 lbs/hour. A cycle is completed in 2hrs. PART A Assumption: We are considering that since oranges are of same type the bin will be changed after 3 and ? rs of production. The bin will be changed when the Filtration process will be stopped to change filter. Hence, saving valuable time. 1a. Amount of orange production possible in 1 day (8 Hrs) =13500*8=108000 lbs There is a loss of utilization time of 30 mins (due to filtration process) per 2 hours of the whole system. 1b. The idle time for the extraction process in a day would be = (1/2)*4= 2 hours We see that there is a bottle neck condition in th e Concentration process, so we will install a storage capacity in between Filtration and Concentration. a. We will add storage tank between step 3 and step 4. The capacity of tank will be 3000 lbs. 2b. If we add storage tank between step 2 and step 3, then The maximum production of Extraction process is 20,000lbs/hr. The maximum production of Filtration is also 20,000lbs/hr. But Filtration works for only 90 min. So effective production rate is =20,000*1. 5 =30,000lbs for 2 hrs i. e. 15,000/hr considering a cycle of 2 hrs the maximum production of Extraction is 40,000 lbs and that of Filtration is 30,000. We will write a custom essay sample on Natural Blends Inc specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Natural Blends Inc specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Natural Blends Inc specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Thus a tank of capacity 5,000lbs can be added between them. But adding tank between Extraction and Filtration will not increase the daily production. When a storage tank is added between Filtration and Concentration, Now for 2 hours slot, we see that there is a processing deficit of 3000(30,000-27,000) lbs. So we install storage of capacity 3000lbs. This will increase the daily production. Daily production= 30,0004= 120,000 lbs Thus there is increase of 12,000lbs/day after adding a storage tank. 3a. Additional fixtures of $20,000 for Filtration process and $10,000 for Extraction should be done to maximize the output. 3b. As discussed in question 2a and 2b the capacity of storage tank, which can be added between Filtration and Concentration should be 3,000lbs. The cost of construction of tank is given as $30/lbs. Hence the total cost for construction of storage tank will be 30 x 3000= $90,000, and the production will increase to 120,000 lbs/day. When additional fixtures are added in Filtration and Extraction process the setup time will reduce by 50% i. . the setup time for Extraction will be 10 min and that for Filtration will be 15 min. So our 2 hour cycle will be reduced to 1 hr 45min cycle. So an additional 1 hr will be available for production. Now number cycle per day will increase to= 8/1. 75= 4. 57 cycles per day. The production in one cycle will be same i. e. 27,000lbs. Hence the daily production will increase to 27,000 x 4. 57= 123,390 lbs The cost of improvement will be $20,000 for Filtration and $10,000 for extraction. Hence total cost will be $30,000. PART B Assumption: Since the amount of different sizes of oranges processed should be equal in a week and each size should be processed at least once per day, we can consider the following schedule; DAY0-2hrs2-4 hrs4-6 hrs6-8 hrs 1BAAC 2C BBA 3A CCB 4BCCA 5CBBA 6ACCB Where A, B and C represents large, medium and small oranges respectively, such that A=B=C 4a. The setup change in Extraction will happen for three times. 4b. As seen in the above schedule the setup is changed for 3 times. 4c. The quantity of oranges of particular size which will be processed before switching to other size will be 54,000 pounds. The maximum time same size of oranges will be processed is 4 hrs. The production for 2hr cycle is 27,000lbs, hence the maximum quantity is 54,000lbs. 4d. The total amount of juice concentrate processed is 108,000 lbs. as the production for 1 cycle of 2 hrs is 27,000lbs and there are 4 such cycles hence total production will be 108,000 lbs Submitted by:- Joydeep Mukherjee Rejo Matthew Tushar Deshmukh Vinay Panwar

States Where Recreational Marijuana Use Is Legal

States Where Recreational Marijuana Use Is Legal Eleven states have legalized  recreational marijuana use  in the United States. They are Alaska, California, Colorado, Illinois, Maine, Massachusetts, Michigan, Nevada, Oregon, Vermont, and Washington.  Washington, D.C., also allows the recreational use of marijuana.   They are among 30 states that allow the use of marijuana in some form; most others allow for use of the substance for medicinal purposes. The eleven states where recreational use is legal have the most expansive laws on the books.   Here are the states in which marijuana use is legal. They do not include states that have  decriminalized the possession of small amounts of marijuana  or states that allow the use of marijuana for medical purposes. It is also important to note that growing and selling marijuana is illegal under federal law, though that rule is not enforced by the U.S. attorney general. 1. Alaska Alaska became the third state to allow recreational marijuana use in February 2015. The legalization of marijuana in Alaska came by a ballot referendum in November 2014, when 53 percent of voters supported the move to allow use of the substance in private places. Smoking pot in public, however, is punishable by a modest fine of $100. Private use of marijuana in Alaska was first declared a right in 1975 when the state Supreme Court ruled that possessing small amounts of the substance was protected under the state constitutions guarantee of the right to privacy. Under Alaska state law,  adults 21 and older can carry up to an ounce of marijuana and possess six plants. 2. California California state lawmakers legalized the recreational use of marijuana with the passage of  Proposition 64 in November 2016, making it the largest state to legalize pot. The measure had the support of 57 percent of the legislature. Sale of marijuana became legal in 2018. Cannabis is now legal in the most populous state in the country, dramatically increasing the total potential size of the industry while establishing legal adult use markets across the entire US Pacific Coast given the legalized states of Washington and Oregon, stated New Frontier Data, which tracks the cannabis industry. 3. Colorado The ballot initiative in Colorado was called Amendment 64. The proposal passed in 2012 with support from 55.3 percent of voters in that state on Nov. 6, 2012. Colorado and Washington were  the first states to legalize recreational use of the substance. The amendment to the state constitution allows any resident over the age of 21 to possess up to an ounce, or 28.5 grams, of marijuana. Residents can also grow a small number of marijuana plants under the amendment. It remains illegal to smoke marijuana in public. Also, individuals are not able to sell the substance in Colorado. Marijuana is legal for sale only by state-licensed stores similar to those in many states that sell liquor. Colorado Gov. John Hickenlooper, a Democrat, officially proclaimed marijuana legal in his state on Dec. 10, 2012. If the voters go out and pass something and they put it in the state constitution, by a significant margin, far be it from myself or any governor to overrule. I mean, this is why it’s a democracy, right? said Hickenlooper, who opposed the measure. 4. Illinois The states General Assembly passed the Illinois Cannabis Regulation and Tax Act on May 31, 2019, and it was signed by Gov. J.B. Pritzker on June 25. The law goes into effect on Jan. 1, 2020. It allows Illinois residents at least 21 years old to possess up to 30 grams of marijuana. The limit is 15 grams for non-residents. 5. Maine Voters approved the Marijuana Legalization Act in a 2016 referendum. Individuals can possess up to 2.5 ounces (71 grams)  of cannabis, up to three mature plants, 12 immature plants and an unlimited number of seedlings. The state did not, however, begin issuing commercial licenses to sell the drug immediately because state lawmakers could not agree on how to regulate the industry. 6. Massachusetts Voters legalized recreational marijuana in November 2016. Individuals can possess up to one ounce of cannabis and grow up to six plants at their homes. Homes with more than one adult can grow up to 12 plants. Pot must be locked up and not visible in cars, and smoking while driving or in public is illegal. The states Cannabis Advisory Board continues to work on regulations but is reportedly planning to allow use of the substance in retail spaces, unlike most other states.   7. Michigan Voters legalized the recreational use of marijuana in November 2018. The Michigan Regulation and Taxation of Marijuana Act allows individuals to possess up to 2.5 ounces of marijuana outside their home and 10 ounces inside their home. Up to 12 plants per household  are allowed. Licensed retail businesses can grow up to 150 plants for sale. 8. Nevada Voters passed Question 2 in the 2016 election, making recreational marijuana legal as of 2017. Adults ages 21 and older can possess up to one ounce of cannabis and up to an eighth ounce of concentrate. Public consumption is punishable by a $600 fine. The measure had support from 55 percent of voters. 9. Oregon Oregon became the fourth state to allow the recreational use of marijuana in July 2015. The legalization of marijuana in Oregon came by ballot initiative in November 2014, when 56 percent of voters supported the move.  Oregonians are allowed  to possess up to an ounce of marijuana in public and 8 ounces in their homes. They are also allowed to grow as many as four plants in their homes. 10. Vermont The state legislature passed HB511 in January 2018, which allows an individual to possess one ounce of cannabis and two plants. No commercial sales are allowed. The law took effect on July 1, 2018. 11. Washington The ballot measure approved in Washington was called Initiative 502. It was very similar to Colorados Amendment 64 in that it allows state residents ages 21 and older to possess up to an ounce of marijuana for recreational use. The measure passed in 2012 with the support of 55.7 percent of voters in the state. The Washington ballot initiative also put in place substantial tax rates imposed on growers, processors, and retailers. The tax rate on recreational marijuana at each stage is 25 percent, and the revenue goes to state coffers. District of Columbia Washington, D.C., legalized the recreational use of marijuana in February of 2015. The measure was supported by 65 percent of voters in a November 2014 ballot initiative. If youre in the nations capital, youre allowed to carry up to 2 ounces of marijuana and grow as many as six plants in your home. You can also gift a friend up to an ounce of pot.

Nationalism and The Israeli- Plastianian confilict Essay

Nationalism and The Israeli- Plastianian confilict - Essay Example ower of a nation, the ability of modern states to provide the needs of its citizenship depends on a whole set of global and domestic actors that have more than diluted the very fundamentals of nationalism. At the core of this phenomenal decline is the boom in information and informational technologies. Notwithstanding the foregoing, national identity remains enormously important. As globalization continues to transform the world, the very significance nationalistic perceptions of state-sovereignty, citizenship, and inter-state relations will continue to depreciate even further, with their relevance dependent much on the changes and adaptations to the emerging forces that are set to get even more deleterious.   The iron wall, a policy instituted by the hard-line Zionists in Israel with regards to dealing with the Arabs towards finding a lasting peace has had very little effect in terms of actualizing its very purpose. That though the policy has brought forth a comparatively stronger Israel relative to its neighbors militarily, the hard stance has only served to portray the nation’s military actions in uncompromising lenses, thus, the regressive peace agreement that has more than thrown numerous opportunities into disarray. The film on the same is, however, full of facts on the ground, but is far from balanced, for it majors on the views of one and only person, Vladimir Jabotinsky. The issues raised therein, though, remains crucial in determining the facets of a lasting peace in the

Business Communication Coursework Example | Topics and Well Written Essays - 1500 words - 1

Business Communication - Coursework Example The message represents the actual information to be passed to the recipient. It is usually dependent on the source idea and is designed to meet the desires of the audience. Encoding is a process that involves the conversion of the message into an appropriate transmission form. The form of communication is dependent on the transmission medium. The channel is the means through which communication transpires (Verderber, 2010). It is the path through which a message is sent to the recipient from the sender without making alterations on it. The channel may vary from a paper to a radio or an email. The receiver is the party for which the message is intended. The recipient employs the channel to receive communication from a transmitter. Decoding refers to the process of interpreting the message passed. The recipient analyzes the message to facilitate internalization. Feedback refers to the relay of a response to the sender of a message by a recipient (Verderber, 2010). Communication is an unending process. Interruption of the process may cause emptiness in the system. Interpersonal communication has to be continued. In the circular interaction, an invariable response is made which provokes a reaction. The message relayed through communication channels is usually irreversible. It cannot be changed once transmitted. Effective communication may be deterred by various barriers to communication. First, lack of eye contact hinders effective communication. John stuck glued to the computer while conversing with Yum. This hindered the efficiency of communication. John employed an unfamiliar term to Yum while passing his message. This contributed immensely to ineffective communication since Yum could not interpret the message. John showed disinterest in what Yumi was trying to put across.

Business Insurance Law Case Study Example | Topics and Well Written Essays - 750 words

Business Insurance Law - Case Study Example It is palpable that pressure is piled on Allied Insurance to cover for John’s damages. Either way, there is an extremely little probability or chance of John missing the payment when the case reaches the Jury. This implies that Allied has to be prepared to eventually pay. The only concern now is to determine how to pay less than is being demanded. It is recommended that Allied seeks to have the case dismissed without it heading to the Jury. The risk of taking the case to court is high considering the expenses. For example, the chance of Allied paying nothing to John is 0.20 against 0.30 which exposes them to pay the whole amount. The time and cost is to be lost in the process yet John had accepted an offer of $750,000. It is, therefore, witty to persuade John into accepting a figure closer to that amount or if he cannot then the $750,000 be awarded to him.Decision StrategyIn order to negotiate for a counteroffer of $400,000, Allied can arrange for a session with John himself o r with the lawyers representing him so that the case can be solved. In order to convince John into accepting the counteroffer Allied as well needs to be represented by a shrewd negotiator who can navigate through the case and reach an amicable solution. This strategy will ensure that Allied persuades John much more since both parties would not want to lose the case. Through the sessions, Allied should be able to explain the possible outcomes of the court case so as to convincing John into giving in to the offer.

Assess The Level Of Awareness On Preconception Care After Marriage Nursing Essay

Assess The Level Of Awareness On Preconception Care After Marriage Nursing Essay CHAPTER V The aim of the study was to assess the level of awareness on preconception care after marriage among unmarried college girls in selected educational institution at Salem. The study was Non experimental descriptive research design to assess the level of awareness regarding preconception care. Sample consists of 100 unmarried college students. The analysis and interpretation of the findings were presented in the chapter-1V. Objective-1: To develop validate the informational booklet regarding preconception care after marriage for the samples based on the findings of the study. In this study Informational booklet regarding preconception care after marriage prepared as a guide to improve the students knowledge on preconception care aspect. Booklet was prepared based on review of literature, textbook, published journals, internet search, published and unpublished thesis and personnel experience of the researcher. The content was organized into various sub topics such as General health measures which include the consu ­mption of balanced diet, maintaining normal body weight Components involved in preconception such as folic acid supplementation, stress reduction, mental preparation, understanding fertile period and early signs of pregnancy. It was validated by 5 experts. Booklet was prepared before the assessment of the knowledge regarding preconception care. It was handed over to the samples after assessing the knowledge regarding preconception care. The responses of the samples after reading the Informational Booklet was assessed, which showed that out of 100 samples, all the samples have read the Informational Booklet. 89 samples really felt that the booklet was highly useful and remaining 11 felt even though it was used further teaching could have more benefitted them. The most useful section felt by the samples were consumption of balanced diet 45(45%), maintaining normal body weight 61(61%), folic acid supplementation 78(78%) and stress reduction 27(27%). The finding of the study was supported by another study conducted by Vause,   Jones,   Evans,   Wilkie, Leader., (2004) conducted a study whether counselling before conception is important. After completing the knowledge survey the woman was sent for initial assessment. 400 surveys were used for the data analysis. Patients were informed about the health optimization, consumption of folic acid, exposure to infectious disease, use of medication and use of recreational drug. Nulliparous women were found less knowledgeable. The more educated women had more knowledge. It was suggested that the women need their physicians to educate about pre-pregnancy lifestyle. Objective-2:To assess the level of awareness regarding preconception care among samples. In this study the baseline assessment of the present health status of the samples were assessed by collecting the history. Regarding the age of menarche majority of the samples 35% attained menarche in the age of 14 years, 25% at the age of 15 years, 24% at the age of 13 years, 12%at the age of 16 years, 3% at the age of 12years, and only 1% at the age of 17 years. Regarding pattern of menstruation 73% were having regular menstruation and 27% were having irregular menstruation. With regard to discomfort before menstruation 43%were having discomfort before menstruation and 57% were not having discomfort. Regarding pain during menstruation 25% were having pain during menstruation and 75% were having no pain during menstruation. About the Family history of consanguineous marriage majority of the students 33% parents had consanguineous marriage, 16% grandparents had consanguineous marriage, 8%sister had consanguineous marriage and only 3% brother got married consanguineously, 40% had no history of consanguineous marriage. With regard to the Family history of high risk pregnancy majority of the samples 34% mother/sister had the history of vomiting, 6% had infertility, 4% had hypertension during pregnancy, 4%had Twin pregnancy and only 1% had the history of diabetes mellitus during pregnancy, 61% had no Family history of high risk pregnancy. Regarding family health history majority of the samples 25% had the family health history of hypertension, 22% had diabetes mellitus, 8% had the breathing difficulty and only 4% had cardiac problem, 41% had no family health history. Measurement data on Body Mass Index by checking height and weight Hemoglobin was assessed with Sahelis Hemoglobinometer. The Body Mass index was assessed which showed that 8% were having normal Body Mass index (18.5-24.9kg/m2), 37% were underweight ( The hemoglobin was assessed using Sahelis Hemoglobinometer which showed that 25% were having normal Hemoglobin level (11-12mg/dl), 71% were moderate anemic (9-10mg/dl) and 4%were severe anemic ( This finding was supported by a study done by Raghe Reghunathan (2001) conducted a study on prevalence of anemia among pregnant women in rural backward colony in Kottayam District, Kerala. Hemoglobin estimation was done by using Sahelis hemoglobinometer. Researcher have found that 47.4% of women were moderately anemic, 26.3% were mildly anemic and 26.3% of women were severe anemic. The level of awareness regarding preconception care after marriage was assessed by self administered knowledge questionnaire. The knowledge score showed that out of 100 samples 37% had inadequate knowledge, 61% had moderate knowledge and only 2% had adequate knowledge regarding preconception care. The mean score percentage was 49.3 which revealed inadequate knowledge. Booklet was giving to the samples to improve their knowledge. The finding of this study was supported by a study conducted by Weerd, Van der Bij , Cikot, Braspenning, Braat., (2002) this study compares a self-administered questionnaires to history taking. 193 women from Netherlands were included in the study. A pre-conception health assessment of family history and two Family History surveys were completed by 186 couples at home. Agreement between the written and the oral answers was calculated using kappa statistic. The results showed that good agreement level was found for all sections of the preconceptional health assessment form (overall kappa = 0.88) except for the nutritional history (kappa = 0.70). The Family History surveys also showed a high agreement level (kappa = 0.92 for women and kappa = 0.90 for men). The findings was also supported by another study conducted by Ezegwui HU, Dim C, Dim N, Ikeme AC., (2008) Study was to determine the awareness regarding preconception care. This is a cross-sectional study of women receiving antenatal care at Nigeria between October 2005 and March 2006. A total of 1,500 questionnaires were distributed while 1,331 were completed and returned giving a response rate of 88.7%. The mean age was 30.0 + 5.0 years. Of these, 573 (43.1%) women had heard of preconception care. The respondents awareness of preconception care and their ability to define the subject correctly increase significantly with their educational status and age. The majority believed that preconception care might improve the health of mother and child. Objective-3: To find out the association between level of awareness regarding preconception care with their selected demographic variables-age, education, family monthly income, type of family, religion area of residence. In this study association was analyzed by using Chi-square between the level of knowledge regarding preconception care and selected demographic variables The findings of the study showed that there was significant association between the level of knowledge and their area of residence. The other demographic variables (age, education, type of family, family monthly income and religion) were having no significance with the level of knowledge. The statistical findings of association between level of knowledge and area of residence of the students was found to be statistically significant [à Ã¢â‚¬ ¡2 value=10.2016, Table value =.9.49 and df = 4 at 0.05 level] It evidences that there is significance between association of level of knowledge and area of residence of the students. This finding of the study was supported by another study conducted by Chacko, Anding, Kozinetz, Grover, Smith., (2003) objective of the study was to assess knowledge of neural tube defect prevention by folic acid among adolescent and young adult women. Results of the study showed that of 387 women (mean age: 18 +/- 1.9 years), 72% were black and 28% were Hispanic. 44% answered that clinics were a major source of information of neural tube defect prevention, 52% had heard of folic acid, 45% had heard of neural tube defect, and 50% had heard of birth defects prevention by folic acid supplementation. Result showed that more Hispanic than black young women had heard of neural tube defect (59% vs39%). Pregnancy history, regular birth control use, and education level for age were independently associated with knowledge. In young women with low education level for age, regular birth control use was significantly associated with knowledge. Proper folate diet was not associated with the knowl edge. The follow-up survey of the programme showed that 88% to 92% had the knowledge of neural tube defects and folic acid consumption.

Oppression of the Black Community as Depicted in Langston Hughes Poem, Freedom Train :: Hughes Freedom Train Essays

Oppression of the Black Community as Depicted in Langston Hughes' Poem, Freedom Train The poem, "Freedom Train" not only demonstrates the state of oppression the black community faced in 1947 but uses historical events and movements of the era. Langston Hughes wrote this poem in response to the train called Freedom Train that carried historical documents across country on September 17, 1947. On board the train was the Declaration of Independence, Bill of Rights, and a draft of the Constitution. The reader gathers from the poem, the setting takes place in the South during the recent announcement of the Freedom Train's departure. The narrator is a black man who has just heard about the Freedom Train. Immediately a visual came to mind of a man standing in the streets on a hot September day rejoicing and questioning the arrival of the Freedom Train. A million ideas and thoughts run through the mind of the narrator in a short period of time. He expresses throughout the poem so many questions and concerns regarding the Freedom Train. The main concern of the narrator is th e true meaning of "freedom" behind the Freedom Train. He questions whether or not this freedom is meant for him or if it's the freedom of the white man. He says in stance thirty, "What shall I tell my children?...You tell me-Cause freedom ain't freedom when a man ain't free". Personally, I believe this to be most profound statement in the entire poem. From the narrator's perspective, a man isn't truly free if he doesn't have the same rights as a man with white skin. He continues to question who the Freedom Train is really coming for. Will the blacks be sincerely welcome on this train? He ask in stance twenty: "When it stops in Mississippi will it be made plain Everybody's got a right to board the Freedom Train? After reading the poem a few times, I concluded that the narrator really wants freedom for all, which will not happen unless there is racial equality. The statement made in stance fifty and sixty backs this idea up because he states: "For the Freedom Train will be yours and mine!", "Black men and white men will say, Ain't this fine?" This expresses his hope and concern for everyone, not just the black race. The narrator refers to the term Jim Crow throughout the poem.

Homeschool vs. Public School

Final Essay Home Schooling: From Home to Harvard We're all familiar with the popular images of homeschoolers in America: Extreme fundamentalist families shutting out all other points of view. These stereotypes are touted freely by the popular media and conventional schooling experts alike. But they have little to do with the realities of homeschooling for most families today, and are rarely backed by factual data. The average home-schooled student scored â€Å"81 points higher on the Scholastic Aptitude Test (SAT) than did the general population in 2000†. Winters) At the National Spelling Bee in 2000, the top three winners were home-schooled. Studies show that, â€Å"home-schooled children also tend to score higher on basic skills testing than do public school children†. (Winters) According to the Wall Street Journal, â€Å"Evidence is mounting that homeschooling, once confined to the political and religious fringe, has achieved results not only on par with public educ ation, but in some ways surpassing it. † (Reider) However, one subject continues to surface whenever the issue of home schooling arises. Public school administrators, teachers, and parents are all concerned about whether home schooling can be considered a good process of education. Therefore, I intend to prove that home-schooled children are properly socialized, fully educated and college admissions increasing acceptance rates of home schooled applicants prove that they’re prepared for the next level of education. Supporters of public schools maintain that public school students learn to work well with others, including those of differing backgrounds, and that they can achieve greater independence by attending public school. Negotiating the communal spaces of schoolyard, classroom, athletic field, and laboratory prepares them for â€Å"real world† experiences, they contend. Critics of home schooling believe that home-schooled children miss out on these important opportunities. Without the chance to interact with those of diverse backgrounds, critics are concerned that home-schooled students will fail to appreciate and understand one of the core values of American life: to tolerate and appreciate the differences between cultures or groups and among individuals. They fear that isolation breeds intolerance, prejudice, and even fanaticism. In response to such criticism, proponents of home schooling answer that home-schooled children have plenty of social opportunities. The National Home Education Research Institute conducted a study and found that â€Å"an average home-schooled child participates in 5. 2 activities per week outside the home†. (Dr. Brian Ray) These children are involved in music, dance, drama, and art classes, visit museums and zoos, and join home-schooling groups or local churches. They form athletic teams and compete in home-school tournaments. They participate in book and foreign language clubs, scout groups, and have pen pals. In fact, home school participants believe that, because â€Å"the average time spent â€Å"in class† can often be compressed to about half a day, home-school students have more time available to them than do students in public school to pursue special interests†. (Golden) These activities may include practicing the piano, learning lines for a play, or studying ballet. Being a home-schooling student opens up many hours in a day do be able to do specific things they would not have been able to do if they had attended public school. Advocates of home schooling maintain that in the process of participating in outside activities, home-schooled children benefit by socializing with people of all ages, not just those of their peer group (Stevens 35). They note that the world does not consist of people who are all the same age and that students are at a disadvantage if they spend their day with their peers. One home-schooling researcher claims that home schooling â€Å"reduces that degree to which children find themselves constantly and obsessively being compared to, and comparing themselves with, other children their age. (Gaither) A home-schooled child’s days, he believes, are more like the â€Å"real world† than that of students in public school. Research conducted on the socialization of home-schooled children lends support to the arguments of home-schooling advocates. Home schooled children are found to be as well adjusted as public school students when measuring â€Å"aggression, reliance on othe rs, perception of support from others, perceptions of limits to be followed, and interpersonal relations among family members. † (Lines) Another study indicated that home-schooled children had less behavioral problems than children attending public school. Supporters of home schooling will often â€Å"turn the tables on their critics, pointing to the negative influences present in public schools†. (Kranzow) In particular, a sizable percentage of home-schooling parents worry about the â€Å"wrong kind† of socialization found in public schools and keep their kids at home primarily for that reason. They believe the prevalence of illicit drugs, alcohol, smoking, and premarital sex undermines the moral principles taught at home. They fear the negative influences of peer pressure and want to protect their children from American pop culture. As a result of the recent growth of homeschooling in the US, colleges and universities have received an increasing number of applications from home-schooled students. Admissions offices have found it necessary to assess whether and how their admissions requirements should be modified to allow fair review of the credentials submitted by homeschooled students. It is estimated that â€Å"50% of homeschooled children attend college, the same percentage as children educated in public schools†. (Klicka) But are these students skilled enough to compete successfully with conventionally-schooled students in the college setting? Klicka concludes that homeschoolers and traditionally educated students demonstrate similar academic preparedness for college and academic achievement. Through my research on the homeschooling process, I have discovered that home schooled children’s test score and their home school â€Å"portfolios† have impressed many colleges, most of them prominent or ivy league. Each year  Harvard University  takes up to 10 applicants who have been homeschooled. â€Å"In general, those kids do just fine,’ says David Illingsworth, senior admissions officer at Harvard University. He adds that the number of applications and inquiries from homeschoolers is ‘definitely increasing. ’†(Klicka) The students' average scores were typicality in the â€Å"70th to 80th percentile, with 25% of homeschooled students enrolled one or more grades above their age-level peers in public and private schools†. (Klicka) Peer groups have less influence on this population than they generally have in lives of those who are educated more traditionally, while faculty members looked to play a critical role in the transition to college process, above and beyond the role they play in the lives of more traditionally educated students. One might contest that, whether at a public school or in a homeschooled environment, grasping the learning material can be difficult for a child due to teaching style and their coordination with learning. Much of this is due to teaching style and its coordination with learning style. Because it’s extremely difficult to teach in a way that best fits each student, a child may be â€Å"left in the dust† due to the lecturing of the teacher according to the majority of the students learning style. Homeschooling, on the other hand, allows flexibility to define a curriculum that still meets the requirements, yet takes into account the best learning style for the child. Generally, educational success tends to measured in academic achievement. If this standard alone were applied to home schooling, most people would agree that home schooling can be a successful alternative to public school. In terms of academics, sociability and the higher level of education, the home schooling process has indicated through test-scores evidence and increasing acceptance rates by college admissions to be a highly effective method of education. Alyssa Statham Professor Clifford EH 102; MW 930 December 8, 2011 Work Cited Page Kranzow, Jeannine M. â€Å"Taking a different path: The college experience of homeschooled† Diss. Indiana University, 2005. Pro Quest Winters, Rebecca. â€Å"Home Schoolers: From Home to Harvard† Time, 156, 11 September 2000, 55. Cogan, Michael F. â€Å"Exploring Academic Outcomes of Homeschooled Students† Journal of College Admission. 208. Dec. 2010 p. 18 Gaither, Milton â€Å"Home schooling goes mainstream† Education Next. 9. 1 2009. P. 10 Stevens, Mitchell L. â€Å"Kingdom of Children: Culture and Controversy in the Homeschooling Movement† Princeton University Press. Sep 2001 Jones, Erika M. L. â€Å"Transition from Home Education to Higher Education: Academic and Social Issues† , Volume 25, Number 3, 2010, p. 1-9. Reider, John , Stanford's senior associate director of admissions, as quoted by Daniel Golden,  The Wall Street Journal, Feb 11, 2000, pg. 1 Daniel Golden,  The Wall Street Journal, Feb 11, 2000, pg. 1 Klicka, Christopher J. â€Å"Homeschooled Students Excel in College† Esq. Senior Counsel for Home School Legal Defense Association Ray, Brian Dr. â€Å"U. S. Homeschool Population Size and Growth† NHERI December 23, 2008

Bipolar Disorder and Its Effects on Cognitive Mindset of Adults Essay Example

Bipolar Disorder and Its Effects on Cognitive Mindset of Adults Essay Example Bipolar Disorder and Its Effects on Cognitive Mindset of Adults Paper Bipolar Disorder and Its Effects on Cognitive Mindset of Adults Paper 1996) As issued by the National Institute of Mental Health (NIHM), and other researches the lifetime prevalence of manic episode was 0. 8%. Manic symptoms were often observed in the age group 18-29 and also in men more than women. The age group with highest prevalence rate was the adult age group of 30 – 44, in contrast to manic symptoms where the highest prevalence was in the age group 18 – 29. Since mania characterizes bipolar disorder because mania cannot be unipolar in form as depression can be, types of bipolar disorder are classified by the length or the course of manic episodes on the lifetime of the disease. (Ibid) Bipolar disorder, recently have two know types: Bipolar I and Bipolar II. Bipolar I disorder, according to DSM-IV, requires only one manic episode and no past major depressive episodes. (Keck et. al. , 1996). Across different sites bipolar I prevailed at the rates of 1. 2% in New Haven, 1. 0% in St. Louis, in contrast to Baltimore and Los Angeles with a rate of 0. 6% and Durham with 3. 4%. (Zarate Tohen, 1996) Bipolar II is characterized by one or two episodes of major depression and at least one episode of hypomania. The rates of bipolar II disorder were also inconsistence of on the sites, ranging from 0. 4% in Durham to 0. 6% in Baltimore. A one year prevalence report shows that the hishest rate of 1. 2% occurs in the age group of 30 – 44. BIPOLAR DISORDER AND EFFECTS ON ADULT COGNITION AND LEARNING Jean Piaget’s developmental theory on mental cognition employed a clinical method approach which treated human subjects as receiver of situations that appeals to the stimulus in which questions about such events are addressed to the subjects afterwards. Piaget’s developmental theory appeals to the mainstream cognitive science today. His influential theory is essential in the mode of the research since it resides to the concept that metal events for example focuses on the structure of knowledge and on the logical reasoning process. (Ormrod, 1995) It is important to note that bipolar could affect this process of thinking because the psychological effect of manic-depressive illness directly alters neural transmissions, via manipulations of neurotransmitters on the brain synapses. However, the research does not necessarily explain these alterations to the cellular level of neurotransmission. The concerns on Piaget’s developmental theory suggest some following ideas about human learning. One idea implicates that people or human beings are active processors of information. (Ormrod, 1995) If the scope would be narrow down to adult sufferers of bipolar disorder it is obvious that this fundamental function of human cognition is altered, especially on the onset of either the episode on major depression or the episode on mania. Both extremes exhibits symptoms of inability to concentrate properly and distractibility can be attributed to a decrease in information processing towards the brain. These could often lead to a significant lowering of cognitive power of the brain. Some forms of information processed from the environment to the adult sufferer can be transformed into another form which caused confusion which in turn to negative effects his work or job. This made us believe that adult sufferers of manic-depressive illness are not active processors of information. Deficits in sustained attention as measured by continuous performance testing on adult patients, comparing to those who have pure and mixed mania showed that patients with mixed mania exhibited a greater overall cognitive impairment. (Keck et. al. , 1996) Another idea on cognitive learning by Piaget is his notion that cognitive development results from the interaction of individuals with their physical and social environments. (Ormrod, 1995) During the episodes of depression, according to medical outcomes study by Wells and colleagues (1989) social functioning has worsened in patients with current depressive symptomatology. Social functioning were measured using a patient screener which measure several areas of functioning, including physical, role and functioning. The number of days spent in bed as well as perception of well-being is recorded. As compared with other chronic diseases like hypertension, gastrointestinal problems, depression exerted a greater adverse effect on social and role functioning than other chronic disorders. Other researches suggest that social impairment may persist after a symptom improvement. (Bolland Keller, 1996). CONCLUSION Bipolar disorder is a mood disorder and a psychological disability that negatively affects metal cognition of adult sufferers. It impairs cognitive functioning as well as social functioning. Jean Piaget’s theory on developmental cognition on its perceptions on information processing and social functioning is directly negated by the symptomatic implications of manic-depressive illness. References Bolland, R. and Keller, M. (1996) Outcome Studies of Depression in Adulthood. Mood Disorders Across Life Span. Pages 228 -229. Keck P. , McElroy, S. , Kmetz, G. , Sax K. (1996) Clinical Features of Mania in Adulthood. Mood Disorders Across Life Span. Pages 265 – 275. Ormrod, Jeanne Ellis. (1995) Human Learning. New Jersey: Prentice Hall. Suppes, T. and Rush, A. R. (1996) Evolving Clinical Characteristics or Distinct Disorders. Mood Disorders Across Life Span. Pages 3 – 14. Zarate, C. Tohen, M. (1996)Epidemiology of Mood Disorder Throughout the Life Cycle. Mood Disorders Across Life Span. Pages 17 – 28.

10 Cheap Ways to Get Books for Class

10 Cheap Ways to Get Books for Class College classes are a chance to expand your mind, explore new subjects, meet new people and learn more than you ever wanted to know about just how expensive books can be. Luckily, there are plenty of ways to find books on the cheap. These helpful hints can trim down your book budget, see also how to find money for education, and help you to work smarter instead of harder. Find Out If You Need the Textbook First Plenty of courses have a recommended textbook and plenty of students know that doesn’t mean youll actually use them. Each year, thousands of students buy expensive textbooks they open once and then throw into a corner to collect dust until the end of the school year. Talk to former students or ask your professor or TA directly if youll need the textbook. Shop Online Secondhand books have become a huge industry online. Websites like ABE and Alibris specialize in out of print and hard to find titles – including textbooks. Amazon also offers quite a few options – including a marketplace solely dedicated to used and secondhand books. When shopping online for textbooks, there are a few tips that can help make sure you find a great deal. Ask About the Edition – Some textbooks go through major revisions every year. Others move the placement of a comma and release it as an Updated Edition. Trawl through the Table of Content, look for a list of updates and changes or simply ask your professor if an older version is fine for the course. Being able to buy an older edition could slash the cost of a textbook in half. Check the Condition – Secondhand books are, by their very nature, used. However, not all students go through a Highlight Fever phase so many textbooks are in great shape with little, if any, marks or highlights. Others, however, can be so marked up that youll start to think the previous owner fostered a deep seated marker scent addiction. If a textbook is priced especially low, be sure to check the notes on its condition. If youre able to ignore marks and notes in the margins, then a heavily used copy will be a lot cheaper than one with little or no marks. Cast the Net Wide – When looking for textbooks online, be sure to include websites that arent completely dedicated to books. Both eBay and Craigslist can be great places to find used textbooks, especially if you manage to search right after a semester ends. Plenty of students try to sell their own textbooks directly and some even sell them as a lot on sites like Craigslist. Factor in Shipping – When you buy books online, they could be coming from anywhere. If youve only started to look for textbooks a few weeks before class starts, be sure theyll arrive in time. Also factor in the shipping costs – textbooks are notoriously heavy. Get Local If your university is near a major city, be sure to check out the local thrift stores. Many students dont bother trying to resell their old textbooks and you may be surprised how many end up on the bookshelves of a local charity shop. While the editions may be older, if your course doesn’t require the most up to date edition, picking up a used copy at a thrift store could make a real difference in how much you end up paying for books. Consider International Editions International editions of major textbooks have the same content as domestic editions. The difference typically has to do with the quality of paper and other materials used to publish the book. These books are not available through US websites or stores. That means youll need to consider extra shipping costs and more shipping time since youll be ordering from abroad. Explore E-Book Options These days, more and more publishers are offering electronic versions of popular university and higher education textbooks. Although you wont be able to easily resell these books once the class is over, they are typically priced much lower than their traditional counterparts. Rent Them! Renting textbooks has become the newest way for students to help take the crunch out of their book budgets. Smaller websites like Textbook Rentals and Book Renter have become hot buzzwords on college campuses. Even the book giants Amazon and Barnes Noble are beginning to get into the textbook rental business. Although currently there are a limited number of books you can rent, its growing popularity suggests that soon students will be able to rent everything from Accounting 101 to Zoology 999. There are many expenses associated with getting a college degree. Paying for tuition and class fees is really the top of the iceberg. Books come a close second in terms of how much of your education budget but these tips can help lessen the sting of buying books for every class. Freeing up a bit of money by getting textbooks cheaper means less stress on your budget and your mind which can make your next semester a lot easier.

Literature Review & Project Specification Essay

Literature Review & Project Specification - Essay Example To date there are very few routes in the Internet that support fully ATM-based backbone transmission, fast routers, QoS (Quality of Service) services and/or un-congested bandwidth resources. Yet VOIP is already being used. VOIP can be viewed as an opportunistic parasite on the existing telephone system. This view will be further borne out as we examine other opportunities that have been seized by VOIP vendors. Circuit systems are not well suited for packetised data communications of the type that is generated by Internet services such as Web page retrieval. That is because a circuit-based network is not well suited for exchanges between rapidly changing endpoints. A fundamental limitation of a circuit-based network is that each user can connect to only one endpoint at a time. That is, by arrangement with the central office (by dialling a telephone number) the switch will be programmed to move every package of data you send from your conveyor belt to one other outgoing conveyor belt. There is no mechanism in this situation for individual packages to receive special treatment! Project Specification - Telephone or mobile is a technology that almost everyone uses in the home, at work or on the move. Traditionally, telephone is a simple one-to-one or one to many communication technology but it is now offered with enhancements that include video, chat, file passing and file sharing where suppliers are attempting to present a complete communication environment over mobile or landline. Due to his there is always a chance of misuse of communication via toll fraud. Toll fraud might be combated in several ways: user training, detection schemes, regular monitoring of internal extensions and issuing a personal authorization code for every employee according to the requirement and only then any long distance call be matured. Sending bills regularly to the employee and ensuring payment for the calls made for personal use. Intention - Educates on toll fraud and helps in its prevention. Project Title - Toll Fraud -Preventive Measures Project Topic Area Overview - Toll fraud and long distance calls abuse are the unauthenticated or illegal use of long distance telephone services offered by the legitimate companies. "They include not only those who steal authorization codes and use or sell them to others, but also any University employee who uses the University's long distance system for purposes other than official business" (ITS, 2006). It is against the rules and regulations of any legitimate telecom company to charge personal telephone calls to a company or some University account either by illegally using company's or University telephone authorization codes and company's or University credit cards. Their corresponding employers strictly subject this kind of unauthorized use of company's or University telephone system for toll calls to legal and disciplinary action. "Protect your company's internal telephone directory. Restrict use to employees only. Adopt strict distribution controls and penalties for failure to comply with the privacy requirements of your company. When finished with the directories, have them shredded" (Times Warner Telecom, 2006). According to Chen (2006) modern telephone system is "a newly defined protocol which supports all users but also is compatible with the current technology;

A review of the current state of 3D & 4D ultrasound Essay

A review of the current state of 3D & 4D ultrasound - Essay Example In general, ultrasound is defined as an acoustic vibration with frequencies greater than 20,000 Hz – in short, beyond our ability to hear, and is usually created by ultrasound machines utilizing ferromagnetic lead-zirconate-fitanate (PZT) ceramics that convert electricity into sound (DeLisa, 2005). Its uses are either diagnostic (under which the well-known fetal ultrasound falls under) or therapeutic, which uses such acoustic energy to produce various thermal and non-thermal effects in tissue. Ultrasonic signals are usually generated by the reverse piezoelectric effect, and lose some energy as they travel through tissue – attenuation. This comes as the result of 3 mechanisms: absorption, in which the ultrasonic energy is absorbed by tissue and then converted into heat; beam divergence, the amount by which a beam spreads out from the transducer; and deflection, which in turn is broken down into reflection, refraction and scattering (Braddom, 2007). Despite the successive technological breakthroughs where ultrasound is concerned, 2D ultrasound is still the most common variant seen in most clinics and hospitals (GPSMedical, 2007), and, by necessity, is still conducted before 3D or 4D ultrasound (Benaceraff et al, 2005). Since the 3D and 4D variants are still relatively new, 2D will still be the default for a while longer. In fact, because of this, even newer ultrasound machines have a 2D setting. What differs it from its more advanced cousins is that 2D ultrasound allows one to visualize something in planes or layers, as opposed to 3D or 4D which only shows the exterior (Expectant Mother’s Guide Online Edition, accessed 10/30/09). For pregnant women, it is usually best to have this kind of ultrasound after at least 18-20 weeks of pregnancy, and with a full bladder (Stork Vision, 2009) – this is also the period when doctors check

Introduction to Geography - Food and Climate Assignment

Introduction to Geography - Food and Climate - Assignment Example According to Moneo & Iglesias (2004, par. 2), â€Å"climate is one of the main factors which controls what natural resources we have and is an important element of sustainable development. Agriculture and water resources are intrinsically linked with climate†. In Asia for example, known for countries enjoying a tropical climate, the staple food is rice. This applies to countries such as Thailand, Philippines, Indonesia, Malaysia, among others. Rice has been known to grow in tropical countries with lots of high temperatures the whole year round concurrent with a well defined rainy season, conducive to planting rice. Aside from rice, tropical countries are conducive to producing fruits such as pineapple, mango, banana; legumes; root crops like potatoes, cassava and yams, among a host of other foods. These crops like warm weather with intermittent rain. In the United States, where geography and climate differ across various regions, food production likewise varies depending on climatic conditions. The CIA World Factbook (2010) described the climate in the USA as â€Å"mostly temperate, but tropical in Hawaii and Florida, arctic in Alaska, semiarid in the great plains west of the Mississippi River, and arid in the Great Basin of the southwest; low winter temperatures in the northwest are ameliorated occasionally in January and February by warm chinook winds from the eastern slopes of the Rocky Mountains†. As such, the major crops produced are corn, soybeans, hay, wheat, and sorghum (EPA, 2009). Foods in midlatitude climates such as those coming from Colombia are mostly coffee, banana, sugarcane, and other staple crops like â€Å"rice, beans, cassava, potatoes, barley, corn, and wheat† (US Library of Congress, n.d., para. 10). Corn is also considered a staple crop together with wheat and barley which is adaptable to a climate in higher grounds. The moist continental climate in regions such as Japan have foods such as â€Å"rice, sugar beets, vegetables, fruit.  Ã‚  

Group Incentives Paper Essay Example for Free

Group Incentives Paper Essay Working on teams has been a part of many of the organizations I have been a part of however the majority of the time it isn’t easy to apply team concepts to each scenario. Throughout my life I have played sports, been a part of search and rescue organizations, the military, learning teams and other volunteer organizations such as the sheriff’s department. In the Army we work in teams within each department for an individual unit all providing support for the unit and units under our unit. It is the ability for the team to work with a cohesiveness and pull together each other’s personal strengths to accomplish the teams overall objectives. As a team, design two incentives created specifically for your team’s dynamics. In the unit I work in I am a part of an Operations section which is the heart and soul of the unit. Within the section each soldier is responsible for an individual area of tasking that contributes to the overall success of the unit. There is an Officer, a Non-Commissioned Officer (enlisted similar to a team manager), his assistant who serves more of an immediate supervisor and then each team member. Although we are all work in different positions performing not only different tasks but different jobs altogether; yet we all have to learn and understand each other’s primary positions so that if one team member is unable to work then what other team member is available is capable of stepping in to cover that position and meet those objectives. As an immediate supervisor I am responsible for ensuring that all goals or objectives are being met by the required timelines in order for the team to succeed. I bring to the team knowledge, experience, confidence, and leadership which are my strengths. Using the list of group roles identified by Kenneth Benne and Paul Sheats(Wynn, 2012) I fall in the category of coordinator; because of the team dynamics the members aren’t necessarily junior in position or rank which means they are self motivators as well as have their own unique skill sets and experience levels that they bring to the team. Therefore I have found that the leadership style that I bring as a coordinator pulling together knowledge, ideas and resources from the other members of the team and utilizing them is far more effective. My ability to coordinate versus using a typical management style of strictly delegating tasks and checking the status for completion benefits the team since it avoids confrontation and dissention between the members as myself. Recognizing and showing that the knowledge and skills that each person contributes is valued by utilizing individual strengths creates a balance and synergy in the team allowing the team to easily see how their contributions affect the team’s success. Since we were deployed overseas for combat operations throughout the training period and the course of the year more junior soldiers as well as peers were able to learn from my previous combat experience and the knowledge I have gained as well as encouraging others to share their unique skills as knowledge has fostered an environment that encourages sharing versus focusing more narrowly on one person alone. Negative Effects of Individual Strengths There have been times that it isn’t always beneficial to simply coordinate a tasking or try to go with the flow to avoid conflict. A high performance team that has a cumulative amount of skills and knowledge from a diverse background must at times be directed and have tasks delegated when there is conflict or a lack of cooperation between members of the team. The drawback of a team being together for long periods of time is that as it moves through all of the stages eventually it has to break up and members of the team move to other teams and projects. Within this scenario a team not only works together, eats together, lives together and exercises together with very little time to break away from the team and therefore with have a higher level of stress compounded by separation from many other norms as well as the overall austere working conditions. During situations such as this it is not always beneficial to stay with one leadership or management style instead you have to le arn to adapt to the groups culture at the time and change as it changes. Room for Improvement One skill that I lack in is in a different scenario working with a learning team I have found that since the time frame for the team to move through each phase is so short and suspense times are equally so I tend to fail to become engaged earlier enough on in the process. The teams are formed at the end of the first week but not engaging until well into the end of the second week but only for a short time as the requirement for the team to perform isn’t until well into the third week I am still working mainly as an individual and failing to engage the team as early as possible. Another skill I need to work on is communication in respect to problem-solving; In this area with such as short time for a team to form, storm, norm and accomplish its objectives it is important for the team to communicate effectively any problems they are having either individually or as a team as quickly as possible to allow them to pull together resources utilizing the teams strengths to solve the pr oblem. Although I work on teams in the military often times I have been taught and needed to be capable of operating independently using personal knowledge and experience to work through a problem in isolated environments. Because of that I find that I will find myself doing so trying to struggle to work through a problem on my own instead of engaging my team, taking the time to learn and get to understand each member to allow them to come together utilizing their strengths. This process is much more effective and will tend to find solutions to a problem much more quickly. Problem solving techniques One technique I use to work through problems is a speaker- listener technique causes me to work to not simply hear but to listen to the problem to understand what the true problem is isolating it from non essential information that can cause someone to become derailed from the core issue while attempting to solve other problems that are simply effects not the cause. Another problem solving technique that I could use would be establishing a structured forum working to communicate a problem with a group or team communicating effectively and in a timely manner not letting time elapse before utilizing this method. Ultimately this would pull more resources allowing for more creative ideas that are more than one dimensional and would work to foster a more cohesive team learning environment. References McClelland, D. (1961). Methods of Measuring Human Motivation. Princeton, N.J.: Van Nostrand.

Innocent Ice Sorbets Market Analysis Marketing Essay

Innocent Ice Sorbets Market Analysis Marketing Essay Introduction To gain a new profit and follow market trends Innocent decide to extend brand and move into ice cream market. Although they launched a new ice cream product called Innocent ice Sorbets. This draft will introduce the launch phase. The activates will be highlighted by using Marketing Mix as an aspect of marketing communication tools. Innocent Ice Sorbets market analysis Innocent Ice sorbets have an innovated and exclusive product that has possibility to be very successful, because of the unique product texture, Healthy without, sugar, no concentrates and sweeteners. (Innocent 2010) Current market analysis shows that Ice cream trends are changing. Numbers of sales of ice cream increased by 8% between 2007 and in 2009 reach an estimated  £1.3 billion.(Mintel 1,2009) the future forecasting sales value are expected to grow by 1.5 billion in 2014 (Mintel1, 2009) Although Innocent need to take into considerations issues that may have impact of the sales and introduce phase. The Innocent is on the market for past 10 year. Differentiation strategy highlights Innocent main tangible resources: financial stability and positive brand image (Warc) this leads capabilities very supportive for marketing communication against highly competitive market. The segment that Innocent aiming is broad and very significant, general families with children, teenagers, 15- 25 and professionals groups 26-45 Non-buyers tend towards over 45 are less affluent to purchases product (Mintel 2 2009). Although Innocent ice sorbets contains 100% fruit that give opportunity to actively driven new market and reflect on healthy living that is so trendy those days. (Mintel 3 2009) This movement need to be highlighted later Ice cream sorbets in marketing communication plan. According to( Mintel 3 2009) there is room for manufacturers to position standard varieties like sorbet as suited for home dessert. Ice cream can be one of the substitute of healthy and refreshing cocktails or simply ice cream healthy desserts for professionals, sportsmens, and also families. According to (Mintel 3 2009) Around 6 million consumers think that sorbets are healthier than traditional ice cream Another positive factor that can have impact in terms of introducing phase is eco friendly packaging that gives advantage to be seen as premium and luxury products. Those types of the products are more likely to be purchased as a treat (Mintel 3 2009)  £1.3 billion ice cream market is tapping into this demand with growing sales of luxury and premium ice creams at the expense of standard varieties. 14 million adults buy ice cream as a treat.(Mintel 3 2009) This needs to be influenced by marketing stage towards segment later on. They are some down side with the ice cream sorbets. Statistic shows that Ice cream are more likely to be associated with warm summer temperatures and is an iconic symbol of summer Ice cream are mainly seen as seasonal cooler. (Wark 2 2009) Summers in England are the most affected by poor weather condition, which is cold and wet (Mintel 3 2009) Ice cream sector is currently dominated by experienced market players that have large portfolio such Ben and Jerrys, Haagen-Dazs, Solero and Carte Dor also grocery retailers that launched sorbets under their own label like Tesco, Sainsbury, and Waitrose. Although, loyalty to premium ice cream brands is relatively low (11%), while interest in trying new flavours and types of ice cream (34%) (Mintel 4 2009) To consider about all above factors Innocent can increase awareness by using strong sides of the product healthy that will gave prospect to differentiate the salves. This will lead opportunity to be a dominate leader of the ice crime sector against huge competition on the market. Uniqueness of the product will maximise market opportunity; by draw new consumers that leads a total market increase 10% until summer 2010, that might raise overall company profits. Marketing mix is a perfect mechanism to find effective way to communicate with it consumers. Marketing communication objective At this stage Innocent ice cream sorbets need to as much possible actively thing how to promote the product as a healthy option refreshing dessert or impulse treat. For those reason clarify objective is curtail. Product objective need to pass throw stages to meet their objectives factors that in the end they will become a SMART (Pickton,Broderick 2005) this will give option to become specific in terms of all marketing communication action and planning. This means that objectives will be more significant to the company. The main objective is more about product awareness in terms of product value and costs. Another significant point to develop way to catch the attention of Innocent sorbets target group expected actions Spring 2010. The timing for launch phase will be very significant from April August 2011. April is a perfect time to give enough time to find effective communication way to introduce product to it new target audience just before following summer. Target Audience Description and Justification The market research indicating the fact that market is already very competitive by rival brands that been highlighting earlier on. Innocent ice sorbets has chance to avoid main revels by differentiate them selfs (Johnson 2008) by providing high value product to broad range audience consumers. The target market will be separated into three different demographics age group. Age group 16- 24, youth and yang professionals groups, professionals 25-34, 35-45 +. (Mintel 2 2009) Statistic shows that ice cream lovers are those ones located in first two group aged 16-24, second after 35-45, aged 45+ are less likely to purchase the product. (Mintel 2 2009). According to those findings Innocent should focus the most on professionals sectors and 35-45 that for some reasons are forgotten by competitors. The reason for selecting those particular segments is because those ones are the most powerful in terms of spending and already have established life style in terms of money and children. Wealthy spenders can be interested to look at healthy high quality luxury ice cream. This will help distinguish product its self. Especially females that are more likely to look at luxury healthy alternative sorbets ice cream, statistics shows that the grocery shoppers in most families are females 50% rather male 44% ( Mintel 5 2009) Womens are more likely to express them selfs in terms of quality and also share idea with friends and family members. This creates world of month in the hopes that once inside the household the new ice cream would catch on with all members of the family. (Kolstad 5 2007) Target sector also looks very promising according to future forecasting shoes that this sector will grow signify 10% between 2009 -2014 (Mintel 5 2009) Marketing communications should accomplish awareness. Integrated Marketing communication strategy Marketing communication is a technique that will be used to decide how to turn an objective into a strategy. At this stage is obvious that company should stress on the message to target audience. Now is more about effectiveness and way to dedicate the message to be understood by audience as Innocent meant to? For those reasons mass media and marketing communication mix will be intently use. According to Marketing Mix that offer range activates tools to communicate with it target audience.(Pickton, Broderick 2005) Those tools will minimize danger that message will not pass thru it audience, or will be understand differently as primary Innocent intend. For those highlighted aspects the AIDA model will be proposed according to (Blythe 2006) that interpreted AIDA as most successful hierarchical, four layer process using the four cognitive phases that buyers follow when accepting a new idea or purchasing a new product. Using a system like this gives one general understanding of how to tar get a market effectively. Moving from step to step one loses some percent of prospects. Although Awareness, Interest and Desire are the most important hierarchical, four layer because they are more into launch phase. Psychologically attract the attention, raise customer interest and convince customers to desire to satisfy their needs. The logic behind that is the fact that consumers come across all marketing activity and learn product when goes out of the market thats creates perceptions in their minds. These perceptions carry, rational or emotional messages, which the consumer then processes at a conscious, or subconscious, level. This framework interprets marketing communication as a transmission from a sender (the brand) to a receiver (the consumer) (Barnham 2008). Those highlighted activities are fundamental to accomplish the objectives that are more into promotional mix issues. For those reasons the starting point as a promotional operation is to drive awareness of the product by using psychological tolls that lead curies and also unsatisfied need. That will cause emotional, hedonic and significant aspects impulse buying towards the product (Ureta 2002). Positive knowledge and experience give possibility that consumer is more likely to back and look at market shelfs towards the product again. But also is existing possibility recommend it to friends or family members. World of Mouth it is influential tool in terms of communication this can be very important to create strong, positive brand images and beliefs. 65% of people seek advice from friends or families (R.Mason 2008) All launching marketing activity is more into noticeable active promotion that will have massive impact on consumer behaviour. When the consumers get in to supermarkets or any place where they can find ice cream cabin, they need to have a drive impulse that will remained about early knowledge of the product. For that reasons visual and noticeable poster that will be adequate to the professionals group but also children the same time will be vital. The posters should look simple and should stress on 100% neutral healthy nature of the product, very much similar to already existing poster of Innocent smoothes. Location of the posters should be noticeable, at the supermarket or grocery entrance or ice cream cabins, bus stops, leisure centres, or during the summer funfairs. Leisure centre or coffee shops should be considerate at first because those places are providing friendly impression moods to their consumers that are more likely to purchase the product and consume it. This action wil l push up Supermarket and grocery sales because consumer they will be familiar with the product and quality. Integrated Marketing Communication Tactic This section is more about activates and events that are going to be undertaken to address objective (Pickton,Broderick 2005) Communication has huge impact to create awareness for those reasons adequate medium will be curtail. For those reasons Innocent ice cream communication channels will be divided into four different forms. Internet, Televisions, Press and Personal selling Over the last decade, the internet has emerged as a mainstream advertising medium, and advertisers around the world are altering their media budgets and switching increasing Amounts of money into this new medium. Before product will be launched the Innocent should think about the best way to create awareness and curies to it consumers. Innocent already posses a home page where could attract a new product to loyal and also new web visitors. Being on the market for past 10 years Innocent should have existing consumers data base that been developed thru main activity Smoothes portfolio. This gave them proximately 10,000 contacts retailer (Innocent official 2010). Innocent could simply use internet power and simply send email with invitations to join home webpage or YouTube official advertisement to introduce ice sorbets. Email those days is primary medium of timely and cost effective interpersonal communication in most organizations in developed countries (Huang 2003).This should be a perfect starting point to aware existing costumers The challenge is to gain new consumers Internet and social networks like YouTube, Facebook, Twitter, in this case will have highly impact on their launching phase indeed. Professionals bloggers and individuals that are responsible for brand image and Public Relations could simply send an electronic invitation to consumers that sign up to use a social network. This will give a competitive advantage to link them to a home page. This action will be mostly dedicated to those consumers that are very familiar with social networks. Over the last decade, the internet has emerged as a mainstream advertising medium, and advertisers around the world are altering their media budgets and switching increasing amounts of money into this new medium. (Wark 2007 ) Television The television is one of the most powerful sources of advertising. The product seen from media is most likely to be remembered and discussed by the public (Work 2007) the only disadvantage is cost efficacy and time consuming process. For that reason selecting appropriate TV platform that will simply gain opportunity and increase new audience that is strictly linking to the targeted market. For a reason the platforms and channels should be selected very carefully. In this case most noticeable and most attractive television channels are: ITV1, ITV2 and Chanel 4. (Horsman 2005) The advertisement will be view to the public every Saturdays, different channel for 4 months for details see Appendices 1. The time will be strictly selected only between brakes of poiular shows and movies. 6:00pm up to 9:00 pm. The logic behind that is the fact that professional groups families are more likely to spend time of front TV and relax between those times. TV advertising are very effectiveness in terms of established products in the market( Lodish 2009) by doing that brand will reach dynamic over the long run suggest into it consumers in terms of the product. (Work 2007) This will give opportunity to remained consumer about brand and reflect on the product by given visual image. Press Womens and Mans magazines like Hello, OK, Marie Claire, Cosmopolitan, Vogue Red, Glamour e.g. Are the most popular magazines at home market (Mintel 6 2008). In this case advertisement will be selected on the second pages of the magazines. Weekly magazines will be taken in to consideration the most. This is the best way to aware womans that they are so influential in terms of purchasing this been already highlighted on early stages of the proposal. That the reason for selection those magazines. The campaign will be run from May un till August following year. Personal selling To support strategy personal selling will be very adequate action. It is one of the oldest forms of promotion but also power full and give opportunity to push strategy. Due to strategy plan is very vital that Innocent should take part of some of the major event or exhibitions in UK. According to plan timetable should be strict follow (See appendices 1) Location is very important, it should take place at main biggest cities like London, Manchester and Cardiff (statistic 2010) those location has been chosen because the distances from each of the cites are noticeable and at the same time products could be introduced in different geographic locations. During that event Innocent could introduce to the new potential consumers a product by offering free sample from portfolio. Sampling is always interesting tool to impress potential consumer. This give opportunity to met potential consumers and retailers and give advantage to receive feedback from consumers inters of product. During the even ts Innocent could possibly provide vouchers buy one get one free that could be used in the next visit in any supermarket or grocery shops. By doing that Innocent will manipulate their consumer to purchase a product but the same time give an opportunity to try a different flower that perhaps could be a favourite one. This action should push up to introduce phase and also give positive impact into the brand image and a new product. Cost and Media Plan See appendices 2 Conclusion